Submitted
by Al Kanovsky 05/xx/15
...is always welcome. Sometimes it is misdirected. Musicians
thank the audience for attending. The greater thanks should come from the
listeners. They sit back, enjoy a beverage, a snack and enjoy the music. The
band does all the work. It happens to me all the time. Musicians and vocalists
"thank" me for my reviews.
The
'thank yous' should be directed to Elaine Porteous (African Odyssey) who
sponsors my blogs. It is her sponsorship that make it possible for me to review
your music and have the review do more than sit on my laptop.
Now I turn to advertising. JAZZBLUESflorida is not an NFP venture.
It is a commercial business. It depends on paid advertisers for it to provide
the service to the listening community. Whether you are a club owner or
musician you all know the old saying "It Pays To Advertise". The most
well known brands in America i:e. Coca-Cola,, GM, "Bud", in spite of
their well known names continue to spend hundreds of thousands to advertise.
Why do companies spend small fortunes for spots during the Super Bowl? If you
examine the demographics of the publication you will find it is directed toward
your market in the state of Florida. As an example, the blog page you are
reading gets over 15,000 hits a month. How big is your mailing list? How much
do you pay for print or air advertising? I do not get paid for visiting or
writing about you or your business.
Contact Charlie at Sales@jazzbluesflorida.com.
"It Pays To Advertise"
Al's Disclaimer:
A
short note: The reason I write this is because I love music and words. I do not
book acts. I do not promote acts. I do not accept invitations to review
artists. I go to venues of my own choice. When and where is not influenced by
anything other than who I would like to hear that night or day. If I don't like
what I hear, I won't write about it. When I like it I let you all know. I
never mention a name without asking permission. "Pardon me, Miss. Would
you like to dance?"
~ ~ ~
Posted by Jazz & Blues Florida
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